Sticky Posts & Dynamic Profiles
When you post to Facebook and other social media pages and groups, your post stays there; virtually
forever. So they're sticky.
And Activity book landing pages are dynamic!. When someone clicks a post you made last week,
last month, or even last year, she sees your current Profile information- contact info, Online Link,
and Offer!
Imagine someone scrolling a community group she just joined and she sees a link you shared
three months back. It's an Activty book her child would love. She opens the book and voilà!
She sees the big event or offer you're having right now.
Every time the community sees one of your posts, they think good things about you and your brand.
It's remarkable, and they share and tell their friends.
Consistency Matters- A Lot
This is a low-pressure, customer-first approach to build your brand reputation and generate new leads.
Join Facebook and other app community pages and groups- lots of them. Look at adjacent cities
and towns and join relevant ones there as well. Maintain a list for easy tracking. Then one
day a week, you and your team post the same warm, welcoming message and link. Do this as a team and blanket
your community with love ❤️
There are 84 books spanning every trditional American holiday and season. You could post a
different link in each of the 52 weeks of the year and not utilize them all.
Using your Profile's Primary Online Link (typically your website or main Facebook page) and your Offer Link
(typically an Event page or website special offer page) you can drive your audience right
where they're needed.
Consistently demonstrate your love of community in a low-pressure way and the liklihood of them
loving you right back increases significantly.
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